B... is for benefit, because
        everyone can benefit
        from chiropractic care.

C... is for correction of spinal
         misalignments.

D... is for dis-ease, which is
        caused by subluxations.

E... is for the energy that is
        restored through chiropractic.

F... is for freedom to make your
        own health choices.

G... is for goals, which we set for life.
 

H... is for health and happiness
         which go together.

I... is for innate, which does the
        healing. 

J... is for jump, which you'll be
       able to do after your
       adjustment.

K... is for kids, because they need
        chiropractic too.

L... is for love and life, and
        chiropractic can restore
        your love of life.

M... is for medical doctors, who
         need to work together with
         chiropractors, because no
         health profession has all the
         answers.

O... is for occupation, because
         chiropractic is the best
         occupation in the world.

P... is for patients and patience,
        because Chiropractors need
        both.

Q... is for quality, and quality
         health care is what
         chiropractic is all about.

R... is for referrals, if you care 
        about someone, make sure
        they get a chiropractic
        check-up too.

S... is for subluxation, the enemy.

T... is for truth, because it's time
        the truth about chiropractic
        was revealed.

U... is for unique, because the
        chiropractic adjustment is.

V... is for value, there is no better
        value besides chiropractic.

W... is for wisdom, the wisdom the
          body has to heal itself.

X... is for x-ray, which lets us see
         inside the body, and helps us
         detect vertebral subluxation.

Y... is for you, who can make a
         difference in the world, by
         spreading the truth about
         chiropractic.